DSC/330 - Data Communication and Visualization for Business
Course Description
This course introduces students to tools and techniques needed to present data, both simple and complex, to gain support and recommend business decisions. Student will use graphical tools such as graphs, animation, and presentation techniques to communicate the message behind the data and improve decision making. Topics include requirement gathering, graphical representation of data sets, visualization techniques and tools, and data validation.
This undergraduate course is 5 weeks.
PLEASE NOTE:
Attendance and participation are mandatory in all university courses, and specific requirements may differ by course. If attendance requirements are not met, a student may be removed from the course. Please review the Course Attendance Policy in the Catalog for more information.
Course Objectives
Week 1
- Identify key elements of effective visualization for business decision-making.
- Analyze techniques used to build context, create effective visuals, and reduce clutter.
- Assess key principles of effective visualization design.
Week 2
- Interpret visualization graphics for management decisions.
- Determine the most effective options for displaying various types of data in visualization software packages.
- Explain how visualization designers and professionals add value to data analytics.
Week 3
- Interpret information from dashboards for use in strategic storytelling.
- Make decisions using visualization graphics that combines data from various sources.
- Compare dashboard architecture options.
Week 4
- Create a dashboard with combined graphics in order to communicate a strategy.
- Evaluate story elements of a case study.
- Identify best practices in the use of animation.
Week 5
- Visualize an applied case study in order to analyze a specific industry.
- Create a storyboard supporting a visualization strategy.
- Demonstrate methods used to effectively visualize story elements.
Prerequisites
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